Hi! We’re Good Faith, and we like to think about skincare and wellness differently. In our eyes, they’re an integrated system; one where skincare + supplements work better together to make a greater impact for your healthiest skin, no matter who you are! We made it our goal to provide products that nourish our skin and bodies with clean, safe, and effective ingredients that are backed by nature and science, while helping our community learn how and why these products and ingredients work. We value truth and honesty, which is why our name is Good Faith, meaning ‘with honesty and sincerity of intention’. We're sincerely passionate about creating safe and accessible formulas that help empower you and celebrate your real skin!
Our Co-Founders, Katie and Michelle, started Good Faith because they share a passion for creating an authentic community with realistic skincare standards. They felt there was a gap in the skincare and wellness marketplaces, missing the brand for those who want their self care to feel good and work well without pressuring them with the idea of perfection. Their passion and determination to deliver next-level formulations at an accessible price lead to Good Faith: a brand that aims to completely redefine expectations of performance and value.
Conscious Formulas - We are mindful of every ingredient we put in our formulas and are committed to prioritizing the safety and values of our customers. We take extra care to ensure each and every product is clean, vegan, cruelty-free and recyclable without compromise.
Nature + Science - We tap into the best of both worlds to combine best in class ingredients that are proven and deliver on their promises.
Made in Good Faith - We named our brand Good Faith for a reason. You can count on us to be trustworthy, never sacrifice quality ingredients or cut corners, and to do all that we can to offer fair pricing.
Inclusion - We believe it's time to highlight real people with real skin, define our own beauty standards and embrace our natural selves.
Long gone are the days of sacrificing for clean skincare and wellness. We promise real results at realistic prices, made for all, in Good Faith. Shop our accessible line of skincare and wellness products at goodfaith.com.